About

Powerful brand imagery.
Shot from the heart.

Amy Currell is a London-based Director, Photographer and Creative Director shooting iconic campaigns for leading beauty and fashion brands. With an instinctive understanding of brand identity and an emotive, sensory approach, she creates immersive visual worlds that are pin-sharp in focus and poetic in feel. Her work is evocative and anchored in technical precision with a highly distinctive aesthetic that weaves together colour, composition and the perfect light.

Amy’s work spans Photography, Film and CGI, working with innovative techniques and pushing boundaries she brings her immersive creative vision to life with a hyper real technicality. Akin to her stills work Amy’s films and CGI are a dance between precision and emotion, creating powerful imagery – shot from the heart across every frame. 

Amy is highly sought after by prestigious brands including House of Creed, Byredo, Loewe, Prada, Van Cleef & Arpels, Jones Road, Pai, and Laneige who value vision, experience and outstanding beauty in their campaigns. 

[email protected]
@amy_currell

Commercially represented by JSR Agency 
[email protected] 
[email protected]